Serimax Field Joint Coating

Worked with Craig and his team on a new website build. It went smooth and any changes or updates needed went smooth without issues. Great end result that is working for us. Thanks – Andrew.
The Brief
A local company specialising in field joint coating and pipeline induction heating; part of a wider group that needed to create a new brand for their company. We were tasked to build a new website and promote in Organic Search.
Solution
- Work done included:
- Created a fresh identity for the company with new logo design.
- Registered new domain name and arranged web hosting on behalf of the client.
- Designed a new website with clean look and responsive for handheld devices.
- Identified the pages needed and created the sections, over 20 pages in total.
- Integrated video and image use in website.
- Helped the client to optimise content for keyword relevancy.
- Created a blog section for company to easily add latest updates and news.
- Optimised whole site with relevant page titles and meta data.
- Identified a core selection of over 50 target keywords.
- Implemented internal linking to strengthen website focus for key terms.
- As this was a new website the domain had zero link authority or incoming sources, so we identified a good set of links to boost the site and build the link profile on an incremental basis.
Result
Serimax Field Joint Coating now have a professional website that clearly demonstrates the services they can offer and ranks Number 1 on Google for the core target phrase of ‘field joint coating‘, as well as many other related terms for their market sector.